At the Made on YouTube event, Google announced several upcoming platform updates focused on user customization and expanded generative AI integration. A major addition is "Custom Feeds," which allows users to generate personalized content tabs by inputting text descriptions; these feeds can be refined through user ratings and will support multiple saved configurations across web, mobile, and TV platforms, starting in the US. Communication features are also expanding, with YouTube introducing GIF support for comments on both standard videos and Shorts, alongside the rollout of group chat functionality for direct messaging in select regions, including the US, UK, Singapore, Brazil, and parts of Europe. The platform is significantly enhancing its "Ask YouTube" AI capabilities, moving toward a conversational interface that provides detailed product information in review videos and generates organized recommendation lists or comparison tables during searches. Furthermore, "Ask Music" is receiving a prominent interface overhaul in the YouTube Music app, replacing the traditional search placement at the top of the screen. This AI assistant will facilitate playlist creation and editing, provide artist information, and offer context-aware suggestions during the mix-creation process.