The article reports on a new piece of slang emerging among Generation Alpha, primarily heard in primary schools, where children use the phrase “That’s so AI!” or simply “That’s AI!” as an all‑purpose insult. Rather than referring to actual artificial intelligence systems, the term is deployed to label anything perceived as inauthentic, cheap, exaggerated, or of dubious value—such as knock‑off merchandise, dubious claims, or flimsy excuses—effectively equating “AI” with “bullshit.” The author notes that the insult is used consistently and that the children have broadened the meaning of AI to encompass low‑quality or suspect things, regardless of any connection to machine‑learning technology. Examples are given of how the phrase is applied to various contexts, including driverless taxis (especially those with a human safety driver), marketing jobs, and even public figures, with the tongue‑in‑cheek suggestion that Donald Trump’s renaming of artificial intelligence to “super intelligence” (SI) would also fall under the same label (“SI is so AI”). The piece concludes with a humorous warning not to confuse the slang with a genuine reference to a person named Al Gordon, whose shoes, however, would still be deemed “AI” under the kids’ usage. No technical experiments, methodologies, or quantitative results are described; the focus is purely on the sociolinguistic observation of the term’s emergence and its semantic shift.
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